In an ambitious bid to bridge the communication gap between businesses and their customers, Kaleyra has developed a platform with programmable APIs that supports the banking and financial services industry in handling mobile communication with consumers seamlessly. The easy-to-integrate platform is not only in line with the technical and technological evolution of the channels that deliver interactive banking services but also has the ability to anticipate future changes. “Technology is radically changing the relationship between financial institutions and their customers. At Kaleyra, we are the driver of this change and empower our clients to communicate, reach, manage and engage with their customers instantly, effectively and securely,” says Dario Calogero, CEO of Kaleyra.
“We facilitate a seamless technology that does not modify the bank’s legacy infrastructure significantly while providing service through APIs,” he adds. Specifically designed for enterprises, retail and banking customers, Kaleyra’s Messaging platform automates messaging communication and is packed with rich capabilities like quick set-up, enterprise-grade security, flexibility, scalability, reliability, strong network, 24/7 dedicated support, messaging API, and more. As the PSD2 (Revised Payment Service Directive) brings in changes in the regulatory framework in Europe, traditional banking systems are finding it hard to match up to the newcomers, which in turn affects the profitability of their business models. “When we intercede between banks and fintech companies and enable an API-based interaction, we can ensure more space for the traditional retail banking and the upcoming fintech banking to work together,” explains Calogero.
We provide a seamless technology that does not modify the bank’s legacy significantly while providing service through APIs
Calogero stresses the importance of the communication platform as a service (CPaaS) model, which has developed over the last decade. Kaleyra intends to combine its technology offering with its robust service arm to transform its service into a CPaaS model. Being in a sector that demands continuous communication, the company also proffers push notifications and premium SMS. Kaleyra offers instant messaging and works with a variety of messengers to provide a seamless customer experience.
The importance laid by Kaleyra on security is another factor that draws customers to it. The company leverages mobility to encourage security measures like OTP and two-factor authentication. The company is carrying out R&D on natural language processing using AI and big data analytics. “We have an excellent application for person-to-voice communication with natural language recognition,” says Calogero. This application has found traction in the Asia-Pacific region and is expected to smoothen the banking process by making it natural and convenient for users.
In the next 18 months, the company aims to expand across the globe while maintaining its core positioning in the banking and finance industry. The company operates globally from offices in Milano, Italy; Bangalore, India; Dubai, UAE; Lugano CH; Singapore; Washington and New York, U.S., and plans to grow further. “Our geographical expansion plan is two-fold—we plan to expand further into the Asia-Pacific in the East and the U.S. in the West,” states Calogero. “We are also well established in the Middle East, and we aim to pursue further opportunities in that region,” he concludes.